Bakuchiol is quickly gaining popularity as a natural alternative to retinol. According to Dimension Market Research(DMS), the bakuchiol market is expected to reach USD $17.5 million by 2033, with a projected compound annual growth rate (CAGR) of 6.6% from 2024 to 2033. On TikTok, the hashtag #bakuchiol has already accumulated over 35,000 posts, showcasing the ingredient’s growing influence. Interestingly, oil-based forms of bakuchiol are leading the segment. While personal care remains the top consumer, the pharmaceutical industry is also exploring bakuchiol’s therapeutic potential. In this Product Focus, we dive into the key benefits of bakuchiol and highlight Simple Truth’s Bakuchiol Night Cream, a standout product in the growing trend of bakuchiol-based anti-aging formulations.
Simple Truth Bakuchiol Night Cream
Simple Truth’s Bakuchiol Night Cream is designed to serve as a gentle yet effective alternative to retinol. The product, enriched with bakuchiol, works to combat fine lines and wrinkles while being kind to the skin. It is intended for nightly application on the face and neck, following cleansing, and is free from parabens, phthalates, and GMOs. As the popularity of bakuchiol continues to grow, this night cream offers a simple yet effective way to harness its benefits in an everyday skincare routine.
Bakuchiol’s Benefits in Beauty
Bakuchiol, derived from the seeds and fruits of Psoralea corylifolia (commonly known as babchi), is packed with bioactive compounds such as coumarins, flavonoids, and meroterpenes, with bakuchiol being one of the most notable. This ingredient has a well-documented history of offering antioxidant, antibacterial, anti-inflammatory, and anti-aging benefits. Studies have shown that bakuchiol can slow signs of skin aging by preserving collagen levels and inhibiting melanin production, thus contributing to a more even skin tone.
Research has also indicated that bakuchiol functions similarly to topical retinoids, as it can induce similar gene expressions related to cell turnover and skin renewal. However, unlike retinol, bakuchiol is much gentler on the skin, providing similar anti-aging results without the irritation, redness, or scaling typically associated with retinol-based products.
Simple Truth’s Bakuchiol Night Cream is part of a growing collection of skincare products that leverage the power of bakuchiol for its retinol-like effects. The formulation offers an alternative for those seeking the anti-aging benefits of retinol but with a more skin-friendly approach. Other brands have also embraced bakuchiol in their products, further cementing its place in the beauty industry. For instance, 4.5.6 Skin recently launched their Night Hack overnight cream, which combines bakuchiol with tranexamic acid, olive oil, and other nourishing ingredients to deliver intensive overnight repair.
Earlier this year, companies like Sabinsa and Lipoid Kosmetik AG introduced their own versions of bakuchiol—Sabinsa’s Babchiol and Lipoid’s BakuLipid—both highlighting bakuchiol’s potential as a gentler, yet effective alternative to traditional retinoids. Grant Industries has even taken the concept a step further by launching Bakuchiol Ester BCR, a new form that increases the bioavailability of the active ingredient for enhanced anti-aging effects.
Product Focus: Simple Truth Bakuchiol Night Cream
The rise of bakuchiol has garnered attention for its impressive anti-aging effects and skin-smoothing benefits without the harsh side effects of traditional retinoids. As more companies develop innovative forms of bakuchiol, it’s clear that this plant-based ingredient will continue to be a staple in skincare formulations. With Simple Truth Bakuchiol Night Cream, consumers can enjoy all the benefits of bakuchiol in a simple, effective, and accessible product designed to support smoother, brighter, and more youthful skin. Keep an eye out for future developments as bakuchiol continues to revolutionize the world of natural skincare.
