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C-Care and Meadow Invest in Circular Packaging System Using Kapsul Technology

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Courtesy of D&AD

C-Care and Meadow Invest in Circular Packaging System Using Kapsul Technology to revolutionize the personal care industry with sustainable and user-friendly packaging. C-Care, a U.S.-based independent contract manufacturer, and Meadow, a Swedish technology startup, have partnered to introduce ultra-lightweight aluminum packaging for the HPC (Health and Personal Care) market. This collaboration is set to bring Meadow Kapsul technology to the forefront, a cutting-edge solution that reduces raw material consumption and eliminates the traditional pull tab to create a lighter, more efficient product.

By investing in filling capacity for the Meadow Kapsul, C-Care becomes the first co-packer in the U.S. to build capacity for this innovative circular technology. C-Care and Meadow Invest in Circular Packaging System Using Kapsul Technology to create a new standard in sustainable packaging. Gaurav Ajwani, CEO & President of C-Care, explained the importance of this collaboration, stating, “The Personal Care industry is hungry for sustainable & green packaging solutions for obvious reasons, but our industry is also craving to continuously enhance the end-user experience. The Meadow Kapsul technology fulfills both the above goals uniquely in a comprehensive manner. We are excited to competitively scale this disruptive technology within the US given our unique background in scaling similar disruptive packaging through our parent company Tubex and our superior filling expertise at C Care.”

The Meadow Kapsul has already received global attention for its innovative design, winning multiple awards at international packaging trade shows and design events, even though it is still in its prototyping phase. This cutting-edge system features a pre-fill solution that is ready for use, just like a new product. Once the can is emptied, it is recycled and back on the shelf in as little as 60 days, supporting a truly circular economy.

C-Care and Meadow Invest in Circular Packaging System Using Kapsul Technology to make a mess-free, premium experience for consumers while providing an affordable, scalable solution for brands looking to adopt circularity. The Meadow Kapsul eliminates the need for a pull tab, reducing raw material consumption and lightening the can. This creates a sleek, modern packaging solution that meets the growing demand for sustainability without compromising on quality or user experience.

The new line of Kapsul technology is set to be active in the market by 2025, marking the beginning of the Meadow Kapsul filling footprint in the U.S. This partnership between C-Care and Meadow represents a significant step forward in the evolution of sustainable packaging, combining innovative design with practical circularity.

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