Aestura, a dermatologist-recommended Korean dermocosmetic brand for sensitive skin, is making a major U.S. debut, launching in over 400 Sephora locations and online at http://Sephora.com . Known for its commitment to cutting-edge skincare solutions, Aestura’s U.S. arrival is part of the growing K-beauty boom, with an increasing focus on sensitive skin care and dermatological-backed products.
Aestura Launches in 400+ Sephora Locations, Redefining Sensitive Skin Care, marking a pivotal moment for the brand, which has been a trusted name in dermatology clinics across Korea for the past nine years. Aestura works closely with dermatologists through its Derma-Science Advisory Board in the United States to ensure that its formulations are based on the latest dermatological science.
Aestura’s flagship product in this launch is the ATOBARRIER365 Cream, which features patented capsule technology that delivers ceramides to the skin’s barrier for up to 18 hours. This cream has become a viral sensation in Korea, selling one unit every seven seconds, thanks to its ability to deeply hydrate and repair even the most sensitive skin.
According to leading dermatologists such as Richard D. Granstein, M.D., and Y. Claire Chang, M.D., the cream’s encapsulated ceramides closely mimic those naturally found in the skin. This allows for enhanced penetration, improving the skin’s barrier function and providing long-lasting hydration and nourishment.
“We are thrilled to introduce Aestura as part of our growing Korean skincare assortment,” said Brooke Banwart, SVP of skin care merchandising at Sephora. “Our clients value effective, results-driven skincare, and Aestura’s innovative, barrier-supporting solutions are an exciting addition.”
With its dermatological backing and advanced technology, Aestura is poised to redefine how consumers approach sensitive skin care in the U.S., offering innovative, barrier-boosting products that deliver real, lasting results.