CosRx YesStyle Euro Program: Empowering Europe’s Next Wave of K-Beauty Creators

The CosRx YesStyle Euro Program has officially launched, marking an exciting new chapter for K-Beauty fans across Europe. COSRX, the beloved Korean skincare brand, teams up with YESSTYLE, the global leader in Asian fashion and beauty e-commerce, to discover and support rising content creators.

A Groundbreaking K-Beauty Collaboration in Europe

With the CosRx YesStyle Euro Program, the brands aim to connect more deeply with skincare communities in the UK, France, Germany, Italy, and Spain. This innovative campaign offers aspiring influencers a platform to share authentic skincare stories using COSRX’s most iconic products.

COSRX’s spokesperson shared, “This program is more than just marketing — it’s a celebration of community and shared growth.” That message resonates as the campaign invites creators to tell the COSRX story from their local perspective.

The Program’s Mission and Perks for Participants

Running from May to August, the CosRx YesStyle Euro Program will select 100 passionate beauty creators. These participants will create content across TikTok, Instagram, and YouTube using COSRX favorites like the Advanced Snail Mucin line and The RX Collection.

In return, creators will receive exclusive perks:

• YESSTYLE Gold Membership benefits and monthly coupons.
• Special gifts and opportunities to be featured on COSRX’s social media platforms.
• An unforgettable trip to Korea for the top three performing creators.

Moreover, this initiative encourages personal storytelling while educating a broader audience about global and local skincare trends.

Strengthening Global Beauty Connections

COSRX brings years of global campaign success into this European program. The brand hopes to foster a tight-knit, international beauty community centered around trust, innovation, and inclusivity.

YESSTYLE adds its massive e-commerce reach, giving selected creators unmatched visibility. Together, they offer more than just product seeding — they deliver mentorship, real industry experience, and global recognition.

Aspiring influencers can grow their voice and help shape the future of K-Beauty in their home countries.

Application Details for Future Creators

Applications opened on April 7 and close on April 16. To apply, visit the official COSRX or YESSTYLE Influencers Instagram accounts and follow the instructions provided.

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