Sukoshi Asian Beauty Store Expands in New York

Sukoshi Asian Beauty Store, a leading destination for skincare enthusiasts, continues shaping North America’s beauty retail landscape with bold expansion plans.

A New Flagship Location in New York City

This September, Sukoshi will open a stunning new location on New York City’s Upper East Side at 1542 Third Avenue. The store will be the largest Asian beauty retail space in the city, setting a new benchmark for immersive customer experiences and premium skincare offerings.

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Growth Across North America

Founded in 2018, Sukoshi has grown rapidly, riding the wave of Korean beauty’s popularity. With New York becoming its 15th store, the company plans to exceed 20 locations by year’s end. Moreover, exciting store openings at Lenox Square, Aventura Mall, King of Prussia, and Bellevue Square highlight Sukoshi’s dominance in prime U.S. shopping destinations.

Sukoshi Asian Beauty Store: Redefining Beauty Retail

Sukoshi Asian Beauty Store offers advanced skincare consultations, exclusive launches, and immersive concepts that differentiate it from standard beauty retailers. While K-beauty products appear in big box stores, Sukoshi delivers deeper assortments featuring over 200 authentic brands that focus on meaningful results beyond trends.

A Powerful Launchpad for Brands

In addition, Sukoshi acts as a full-scale accelerator for beauty brands, taking them from niche discovery to national recognition. Through one partnership, brands gain access to premium retail spaces, influencer collaborations, and North American distribution opportunities. Sukoshi Asian Beauty Store continues building credibility while empowering the next generation of beauty innovators.

Exclusive Brand Partnerships

Sukoshi has announced exclusive North American launches with RED CHAMBER and Girlcult, two highly anticipated beauty brands set to debut in 2025. These partnerships mark milestones for both the brands and the evolving Asian beauty market across the continent.

Shaping the Future of Asian Beauty

“Asian beauty isn’t a passing wave, it is shaping the future of skincare and cosmetics,” said CEO Linda Dang. With over 40 new stores planned by 2026, Sukoshi will continue redefining discovery, education, and community within beauty retail.

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