Interparfums has shared its projections for 2025, forecasting a 4% growth in both net sales and earnings per share. The company anticipates net sales to reach approximately $1.5 billion. Despite the optimistic outlook, Jean Madar, Chairman & CEO of Interparfums, notes that the company expects a more modest growth rate compared to the 2024 guidance. This is due to a strong but steady lineup of new product launches and brand extensions slated for the coming year.
Interparfums’ established fragrance brands will continue to drive growth in 2025, especially as the company celebrates the one-year anniversary of Lactose and Roberto Cavalli fragrances as part of its portfolio. The company’s European-based fragrance offerings, including Montblanc, Jimmy Choo, Coach, and Lacoste, will see new releases in January, which are expected to contribute to the growth trajectory. On the U.S. front, Interparfums plans to expand its Guess fragrance range and introduce a new four-scent collection under the MCM brand. Additionally, Ferragamo is developing a new fragrance for later in the year, and two new scents will be added to the Donna Karan Cashmere Collection, along with a fragrance duo for Abercrombie & Fitch.
Interparfums Will Debut a New Private Label Brand—Solférino
A key highlight for Interparfums in 2025 is the introduction of a new proprietary brand, Solférino. The brand is set to debut by the end of 2024 with a collection of ten fragrances. Interparfums plans to launch Solférino through an exclusive distribution channel, marking the first time the company will feature a brand-dedicated boutique. This venture signifies a major step into the luxury fragrance market, offering a unique collection that reflects the company’s growing portfolio diversification.
Jean Madar concluded, “Our initial 2025 guidance reflects our prudent outlook, considering the various factors currently influencing the fragrance market. We are confident that 2025 is poised to be another record-setting year and will provide updates early next year, particularly after the performance of the 2024 holiday season and the first orders for 2025.” With its strategic brand expansions and new offerings, Interparfums is poised to build on its success in 2025.
