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AVESTAN, the fragrance brand founded by the late Brandon Truaxe, co-founder of Deciem, has made its debut in New York City with an exciting new boutique in Nolita....
IGK Hair is set to elevate the dry shampoo game with the launch of its tinted version of the popular First Class Charcoal Detox Dry Shampoo....
Uute Scientific, a Finnish biotech startup, has recently published a groundbreaking study that suggests natural microbial exposure may offer significant relief for individuals suffering from atopic...
Fresh is unveiling its latest skincare innovation, the Lotus Refining Toner, a gentle exfoliating treatment designed to help improve the overall appearance of your skin. This...
The UK-based skincare brand, This is Silk, is undergoing a major relaunch in preparation for 2025. As part of this transformation, the brand has revamped its visual...
Jaimee Lupton, the founder of Monday Haircare, is launching a brand-new personal care line aimed at Gen Z and Alpha consumers called Daise. This whimsical, daisy-inspired brand...
Under-eye puffiness and dark circles are common concerns for consumers looking for effective solutions to combat signs of aging. Mibelle Biochemistry‘s innovative ingredient, VividEye: Innovative Solution for...
Washington state is taking a significant step toward cruelty-free cosmetics with a proposed bill aimed at banning animal testing for cosmetics. According to a report from...
Evolved By Nature has introduced an innovative bioactive peptide called Activated Silk 8A-α, designed to enhance skin radiance and tackle hyperpigmentation. According to the company, this cutting-edge...
The beauty and personal care industry is undergoing a profound transformation, with an increasing focus on sustainability and mindful consumption. Consumers are now more aware of...
