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O Boticário Names Gabriel Medina as Ambassador for New Men’s Fragrance O Boticário Names Gabriel Medina Ambassador for its upcoming men’s fragrance, Clash. Set to launch...
New Brand Identity and Expansion into Ulta Beauty Each & Every Expands Deodorants, a natural fragrance brand, has revealed a new brand identity alongside its expansion...
L’Oréal Invests in Borntostandout: A Bold Step in the Fragrance Industry L’Oréal Invests in Borntostandout as the luxury perfume brand successfully completes its Series A funding...
Gucci Unveils Alchemist’s Garden: A Journey Through Sensory Transformation Gucci Unveils Alchemist’s Garden, expanding its high-art perfumery line with new, captivating fragrances. This exclusive collection merges...
Adria Arjona Leads Moroccanoil Campaign for New Fragrance Adria Arjona leads Moroccanoil campaign as the brand ambassador for their debut fragrance, L’Originale edp. This marks an...
Britney Spears’ Fragrances Acquired: A New Chapter for the Pop Icon’s Signature Scents Britney Spears’ Fragrances Acquired by Give Back Beauty marks a significant shift in...
Bath & Body Works Disney Collection: A Magical Collaboration Celebrating Disney Princesses Bath & Body Works Disney Collection introduces a magical new range of products inspired...
Billie Eilish Unveils “Your Turn”: A New Era for Her Fragrance Line Billie Eilish Unveils “Your Turn,” the latest addition to her growing fragrance collection. This...
TNT Equips Coty with Recyclable Cap for Jil Sander’s Olfactory Series 1 Fragrance TNT Group has teamed up with Coty to develop a cutting-edge recyclable cap...
Salt & Straw Launches Fragrance Collaboration: Dipped in Chocolate Perfume Salt & Straw, the beloved ice cream brand, has launched a new fragrance called Dipped in...
