Travertine Spa Atelier, the renowned luxury fragrance house, is revolutionizing the perfume industry by developing a new fragrance with the help of artificial intelligence (AI) in...
Aroma360 has partnered with (RED), the organization founded by Bono and Bobby Shriver in 2006 to fight AIDS, for a special collection of popular products. The new...
Fashion and accessories brand Claire’s has officially entered the beauty industry with its exclusive collection, C by Claire’s. This new line of fragrances and body care...
Adidas has launched its Mood-Boosting Collection, featuring a range of fragrances designed to elevate emotions and well-being. The new line not only focuses on mood-enhancing scents...
Skylar, a fragrance brand under Starco Brands, has achieved a significant milestone by winning in the inaugural Scentbird Digital Fragrance Awards. Known for its dedication to...
As the holiday season approaches, fragrance continues to shine as the fastest-growing category in the beauty industry, according to Circana’s annual 2024 U.S. Holiday Purchase Intentions...
Jimmy Choo, in partnership with Inter Parfums, has launched a new fragrance iteration, Man Extreme, a bold reimagining of its original men’s scent. This new fragrance is housed...
Unilever (Beauty Packaging’s No.2 Top Company) has made a significant move in the fragrance industry, investing $104 million (€100 million) to establish an in-house, digitally enabled...
Interparfums SA has entered a new partnership with the iconic streetwear brand Off-White to develop a line of fragrance and cosmetic products. Through this collaboration, Interparfums has acquired...
Traackr’s Beauty Influencer Engagement Report Reveals Key Trends for 2024 Traackr, a data-driven influencer marketing platform, has released its Beauty Influencer Engagement Report, analyzing the engagement...