ClayCo Cosmetics, a Mumbai-based skincare startup, has successfully raised $2 million in its Series A funding round, with Unilever Ventures leading the investment. This marks a significant milestone for the brand, which was founded in 2023 and is poised for rapid expansion. The capital infusion will be used to accelerate product development, enhance brand visibility, and ramp up promotional efforts, positioning ClayCo Cosmetics for greater growth and success in the competitive skincare market.
The Series A funding will enable ClayCo to broaden its product offerings, including the highly anticipated launch of a Moroccan-inspired body care range. According to a report by The Economic Times, this new collection will reflect the brand’s commitment to blending ancient beauty rituals from around the world with modern skincare needs. The funds raised will be crucial for developing this new line, ensuring that ClayCo can meet the growing demand for natural and holistic beauty products while maintaining a focus on high-quality, effective formulations.
Founder Niharika Jhunjhunwala expressed her excitement about the investment, stating that Unilever Ventures’ support aligns perfectly with ClayCo’s long-term vision. “This funding will enable us to enhance brand awareness, introduce new products, invest in R&D, and fuel our growth,” she told The Economic Times. With Unilever Ventures backing the brand, ClayCo is positioned to elevate its presence in the skincare industry and explore new markets both domestically and internationally.
Founded on the principle of blending ancient beauty traditions with modern technology, ClayCo Cosmetics offers products that appeal to the senses while promoting holistic well-being. The brand prides itself on its commitment to using natural ingredients, alongside cutting-edge formulations, to deliver products that are both effective and indulgent. ClayCo’s philosophy is centered around soulful, mindful skincare that not only nourishes the skin but also liberates the mind and spirit.
With the Series A funding in place, ClayCo is well-equipped to further expand its footprint, strengthen its brand, and bring its unique skincare solutions to a broader audience. The company is well on its way to becoming a prominent player in the global beauty and wellness space.