At the upcoming Paris Packaging Week on January 28 & 29, 2025, Doro Packaging will showcase its latest sustainable innovation: a 100% cardboard insert solution created for Sisley’s 2024 holiday gift boxes. Sisley, a loyal client of Doro Packaging for over 30 years, approached the company to design a more eco-friendly alternative to the plastic inserts traditionally used in gift packaging.
As part of its corporate social responsibility (CSR) strategy, Sisley tasked Doro Packaging with creating a sustainable, aesthetically pleasing solution. Doro responded with a 100% cardboard insert that significantly reduces environmental impact, boasting a carbon footprint 2.6 times lower than that of RPET inserts. This new cardboard design not only meets sustainability goals but also offers a refined, seamless aesthetic. “Doro Packaging Develops 100% Cardboard Inserts for Sisley’s Holiday Gift Boxes” provides excellent product support, rigorously tested to withstand transportation conditions.
The design of the new inserts ensures there are no visible gaps even once the products are removed, adding to the high-quality appearance and usability. “The aesthetic and quality aspects were decisive in awarding this project to Doro Packaging,” said Anaïs Pradal and Elise Picot, Packaging Project Managers at Sisley. They noted that Doro’s ability to meet both functional and visual requirements made them the ideal partner for the project.
In collaboration with Sisley, Doro Packaging developed a scalable solution consisting of three key components: a perforated grid, compartments for product placement, and a finishing cover. “Doro Packaging Develops 100% Cardboard Inserts for Sisley’s Holiday Gift Boxes” was designed to be both practical and environmentally responsible, combining sustainability with robust functionality.
“This project is a perfect example of our ability to innovate through collaboration. Our goal was to deliver a unique solution that combines design, sustainability, and reliability. The success of this project with Sisley is a source of great pride for our teams,” said Gilles Regnard, Sales Manager at Doro Packaging.
With over 50 years of experience, Doro Packaging has long been a trusted partner for cosmetics, skincare, makeup, and fragrance brands. Headquartered in Monaco with a box assembly unit in Tunisia, the company brings a wealth of expertise in printing, shaping, and finishing custom boxes and cases, offering tailored solutions for the luxury packaging sector.