This “first-of-its-kind” straightener addresses the needs of hair types classified as type three and type four, which are often overlooked by manufacturers. With flexible titanium plates, the straightener promises a smooth finish, while the removable comb helps minimize breakage, providing a faster and more enjoyable solution to hair straightening. Hair straightener crafted for Afro and curly hair types, designed to avoid damage.
Featuring an adjustable temperature setting, the Silk Tress Hair Straightener prevents excessive heat exposure, maximizing shine and minimizing frizz for a polished, healthy appearance. The tool also employs negative ion technology to close the hair’s cuticle and protective layer, resulting in a silky, “glass-like” surface that helps seal in the hair’s natural moisture.
“There is no one-size-fits-all product when it comes to looking after different hair types, and there are few options for people with curly and coily hair. After years of trying to find a product that worked for me and my hair type, I created my own,” says Lily Odogwu, the founder of Noma Sana.
Designing for All Hair Types
Odogwu established the brand with the aim of developing products that prioritize her hair type. She envisions Noma Sanabecoming the “go-to” brand for Afro and curly hair. “Noma Sana puts Black and Afro hair types at the forefront of design and testing. I aim to encourage those with textured hair to love the process of caring for their hair. People with voluminous hair no longer need to settle or pay premium prices for something that hasn’t been made for their hair type,” she explains.
“There’s a clear gap in the market for an electronic brand that understands Black and Afro hair types and can develop products to address the specific challenges they face when styling their hair. Noma Sana does just that, combining technology and premium materials in its products to create tools that deliver the best results while protecting overall hair health,” Odogwu adds. Hair straightener crafted for Afro and curly hair types, designed to avoid damage.
The Silk Tress Hair Straightener comes in the brand’s signature vermilion red and rose gold color scheme and is conveniently packaged in a separate carry case. This thoughtful design reflects Noma Sana’s commitment to providing high-quality solutions for textured hair while ensuring that styling remains a positive and enjoyable experience.
