As #cleanbeauty continues to trend on TikTok with over 80 million tagged videos, consumers are increasingly looking for better-for-you skincare products. In celebration of 30 years of sustainable innovation, Norwex—an international leader in reducing single-use waste and harmful chemicals—has expanded its natural, Nordic-inspired skincare line with two exciting new additions. Norwex Expands All-Natural Skincare Line to Celebrate 30 Years of Innovation includes the new Brightening Vitamin C Serum and Smoothing Bakuchiol Serum, both designed to enhance daily skincare routines. These serums feature an advanced blend of all-natural ingredients, packaged in vegan, biodegradable capsules.
“When my father founded Norwex, he embarked on a mission to change how we live as global citizens, emphasizing sustainability to ensure a cleaner, greener world for future generations. As we broaden our offerings this anniversary year, particularly our skincare line that combats body burden with clean, natural ingredients, I am dedicated to fulfilling and expanding on my father’s legacy, making the next 30 years just as innovative and promising,” said Beate Hjeltnes, Norwex’s Global Chief Executive Officer.
Norwex’s Brightening Vitamin C Serum is a morning essential that delivers a daily dose of Vitamin C to brighten, firm, and protect the skin from premature aging and free radical damage, enhanced by the nourishing effects of Nordic raspberry seed oil. For nighttime rejuvenation, the Smoothing Bakuchiol Serum is infused with black currant, a Nordic antioxidant. This natural and gentle retinol alternative revitalizes the skin, reduces the appearance of fine lines and wrinkles, and improves skin tone and texture overnight.
In our fast-paced world, achieving a healthy work-life balance is increasingly important. Norwex empowers individuals through its rapidly growing Consultant program, offering the opportunity to enjoy a flexible schedule while building their own thriving brand team and business.
The Brightening Vitamin C Serum and Smoothing Bakuchiol Serum are now available, along with Norwex’s extensive range of home and personal care products. Norwex Expands All-Natural Skincare Line to Celebrate 30 Years of Innovation reflects the brand’s commitment to providing high-quality, sustainable options for consumers.
About Norwex
Founded in Norway in 1994, Norwex is a direct-selling company focused on home, personal, and family care, dedicated to reducing harmful chemicals in everyday life. The company’s stringent product development process bans over 2,700 substances. From sustainable cleaning solutions featuring all-purpose microfiber cloths to plant-based skincare, Norwex’s innovative offerings set the standard for a cleaner, safer, and better lifestyle.