Osmo, the digital olfaction company, has unveiled Fragrance 2o, a groundbreaking initiative that combines the art of perfumery with cutting-edge advancements in chemistry and AI.
In a multibillion-dollar industry often characterized by slow innovation, Osmo is setting a new standard with its commitment to transparency, safety, and creativity.
As part of Fragrance 2o, Osmo is inviting brands that sell fine fragrances in the U.S. and European markets to submit their creative briefs for participation in Osmo’s Fragrance 2o Beta Program.
This program targets brands planning to launch fragrances within the next 3-6 months. Osmo’s scent platform will bring these briefs to life, positioning participants at the forefront of fragrance innovation.
Osmo Integrates AI in Innovative Fragrance Initiative, allowing brands to iterate and create more quickly, thereby reducing time-to-shelf and securing a competitive edge in the market. Whether it involves digitizing existing scents or crafting entirely new ones, Osmo is poised to assist brands in their innovative pursuits.
With the aid of Osmo’s technology, perfumers can concentrate on the creative aspects of their work. Their scientific approach to measuring scents enables predictions of consumer preferences, making the fragrance development process more efficient.
Osmo Integrates AI in Innovative Fragrance Initiative, reinforcing the company’s role as a leader in the evolving fragrance landscape. This initiative not only enhances creativity but also streamlines the journey from concept to consumer.
Ultimately, Osmo aims to revolutionize the fragrance industry, helping brands harness the power of AI to push boundaries and meet consumer demands effectively.
