Business
Sally Beauty and Free Mom Hugs Partner to Support Pride Events Nationwide
Sally Beauty Pride Support: Spreading Joy and Inclusivity Nationwide
Sally Beauty continues to lead the way in inclusivity with its Pride 2025 initiatives. Through its Rooted in Success event series, the brand deepens its commitment to the LGBTQIA+ community. With the ongoing partnership with Free Mom Hugs, Sally Beauty Pride Support becomes a powerful campaign rooted in visibility, affirmation, and self-expression.
Pride 2025 Schedule: Five Cities, One Mission
This June, Sally Beauty and Free Mom Hugs will bring inspiration and support to five major Pride celebrations across the U.S. These events will feature booths offering affirmations, beauty resources, and free gift cards to boost confidence.
Here’s the full schedule for the Pride events Sally Beauty will attend:
- June 8: WorldPride DC 2025 Street Festival and Concert — Washington, D.C.
- June 14–15: Dallas Pride Music Festival + Parade — Dallas, TX
- June 29: San Francisco Pride Celebration — San Francisco, CA
- June 29: Denver PrideFest — Denver, CO
- June 29: NYC PrideFest — New York, NY
Sally Beauty Pride Support in Every Moment
At each event, Sally Beauty Pride Support will create spaces that celebrate authenticity, diversity, and unity. Volunteers from Free Mom Hugs will be on-site to offer hugs, emotional support, and positive affirmations to all attendees.
The presence of these volunteers and the interactive booths show Sally Beauty’s belief in the power of real, face-to-face connections. The brand is not just showing up—it’s making a real impact.
Uplifting LGBTQIA+ Voices On and Offline
Beyond these in-person celebrations, Sally Beauty is spotlighting LGBTQIA+ creators and founders across its digital platforms. These stories aim to educate, spark conversations, and elevate underrepresented voices in beauty.
President John Goss says, “Sally Beauty Pride Support goes beyond June. It’s about year-round belonging and celebrating every identity without exception.”
Pride Pop-Ups in NYC: Glam, Connect, Celebrate
In addition to the main events, Sally Beauty will host free Pride Parties in New York City. These pop-ups are designed to help attendees get parade-ready while enjoying a supportive and festive environment. These parties will encourage self-expression, connection, and confidence.
Explore more stories and updates like this one—visit our website for the latest news on Pride, beauty, and community!