Tech & Innovation
Daash Raises $5.5M in Seed Funding to Enhance Beauty-Focused AI Insights
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6 days agoon
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Daash Intelligence, an AI-driven platform providing predictive commerce insights for retail brands, has recently secured $5.5 million in a second seed funding round. This brings the company’s total funding to $8.25 million to date. The new investors in this round include Bullpen Capital, GFT Ventures, Silicon Road Ventures, and Red Bike Capital.
Daash’s platform is designed to provide retailer-specific insights across multiple categories, allowing brands to understand their competitive positioning. The company plans to use this new funding to scale its engineering and go-to-market teams, as well as accelerate product development. With these efforts, Daash aims to meet the growing demand for real-time, actionable data insights, which help beauty brands identify and capitalize on market opportunities.
Daash Raises $5.5M in Seed Funding to Enhance Beauty-Focused AI Insights.
The beauty and personal care market is highly competitive, and brands within this space need affordable, timely data insights to stay ahead. Philip Smolin, co-founder and CEO of Daash Intelligence, explained, “Beauty is a fiercely competitive retail category and beauty and personal care brands need affordable data insights that help them understand market trends as they are occurring, not weeks or months later. We’re extremely pleased to partner with this prestigious group of investors to provide beauty brands with a powerful early indication of where their market opportunities lie, so they can act quickly to take advantage of emerging trends and maximize their sales.”
Daash’s AI-powered platform delivers key insights across categories such as color cosmetics, skincare, fragrance, hair care, and personal care. By integrating multiple data sources, the platform provides weekly sales and velocity estimates, helping brands track which products and SKUs are gaining or losing market share and understand why. This enables retailers to better compete by adapting to trends as they emerge.
The company’s growth trajectory has been impressive, with Daash doubling its client base since its initial funding round just over a year ago. “Daash has seen phenomenal growth momentum since its launch and has more than doubled its client roster since announcing its initial funding round just over a year ago,” said Paul Martino, General Partner at Bullpen Capital. “The experienced team of co-founders identified a void in the commerce intelligence space and moved quickly to fill it, using AI to unlock the predictive insights midsized and smaller brands need to compete with even the biggest beauty behemoths.”
Daash Raises $5.5M in Seed Funding to Enhance Beauty-Focused AI Insights.
With this additional capital, Daash is positioning itself to expand its capabilities further, offering beauty brands the competitive edge they need to stay ahead of market trends and outpace their competitors.
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