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L’Oréal’s Venture Capital Fund Invests in K-beauty Fragrance Brand Borntostandout

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Courtesy of 50ml

L’Oréal Invests in Borntostandout: A Bold Step in the Fragrance Industry

L’Oréal Invests in Borntostandout as the luxury perfume brand successfully completes its Series A funding round. The investment accelerates the company’s global expansion efforts. L’Oréal’s BOLD corporate venture capital fund and Touch Capital play key roles in supporting Borntostandout’s growth, positioning the brand to thrive in the fragrance industry.

Borntostandout’s Innovative Approach to Fragrance

Jun Lim founded Borntostandout in 2022, offering a unique range of unisex perfumes, body care, and room fragrances. The brand’s innovative approach to fragrance quickly captured attention, leading to expansion into 60 countries worldwide within just two years. With L’Oréal’s backing, Borntostandout is now ready to scale its reach even further.

L’Oréal Invests in Borntostandout to Boost Global Expansion

L’Oréal Invests in Borntostandout to help the brand expand its global presence. L’Oréal’s BOLD fund, known for supporting emerging beauty brands, provides crucial guidance in global brand-building. This investment equips Borntostandout to grow in Europe and the U.S., strengthening its position in the luxury fragrance sector.

The Role of Touch Capital in Shaping Borntostandout’s Future

Touch Capital, a U.S.-based venture firm specializing in consumer products, also supports Borntostandout’s growth. With expertise in strategy, Touch Capital ensures the brand receives the right direction as it expands globally. This collaboration will further enhance Borntostandout’s efforts to bring unique fragrance experiences to customers worldwide.

Exciting Fragrance Offerings from Borntostandout

Borntostandout’s unisex perfumes, including Indecent Cherry, Dirty Rice, Fig Porn, and Sugar Addict, have gained a loyal following. These creative fragrances stand out for their originality and bold appeal. With L’Oréal Invests in Borntostandout, the brand plans to expand its offerings and attract even more customers globally.

L’Oréal Invests in Borntostandout Future Growth and Expansion

Borntostandout plans to expand its physical presence and continue offering innovative, creative fragrances to a growing global market. With L’Oréal and Touch Capital’s support, the brand is set to disrupt the fragrance industry and attract a larger customer base worldwide.

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