Business
Megalabs USA Acquires Geologie Skincare Brand
Megalabs Strengthens Skincare Portfolio with Geologie Acquisition
Megalabs USA has announced the Megalabs Geologie Skincare Acquisition, marking a bold step in the men’s skincare and grooming space. The pharmaceutical company, known for its global dermatology focus, has added the science-driven brand Geologie to its expanding beauty portfolio. This acquisition follows Megalabs’ recent investment in hair growth brand DS Laboratories, reinforcing its dedication to dermatological innovation.
About Geologie: A Science-Backed Skincare Brand
Geologie launched in 2018 in collaboration with dermatologist Dr. Steve Xu. The brand quickly built a loyal male following with its personalized skincare offerings. Bestsellers include the Retinol Night Cream, Natural Deodorant, and Tone Control Face Cream. These products earned acclaim for their simplicity, efficacy, and clean formulations. Recently, Geologie entered over 900 Target stores with its acne-focused Clear System, showing strong retail momentum.
Why the Megalabs Geologie Skincare Acquisition Matters
The Megalabs Geologie Skincare Acquisition signals a strategic alignment of values. Geologie offers clinically tested, effective skincare—perfectly fitting Megalabs’ mission to provide clean and safe formulations. Megalabs CEO Fabian Rivero stated, “Geologie stands at the forefront of wellness and innovation for a new generation of consumers.”
He added that the deal strengthens Megalabs’ leadership in dermatology by expanding its offerings in both skincare and hair care. Moreover, the brand’s benzoyl peroxide-free acne treatment approach resonates with today’s ingredient-conscious market.
Leadership Changes and Strategic Direction
As part of the acquisition, Geologie cofounders Dave Skaff and Nick Allen will step away from the business. In a statement, Allen expressed excitement: “Megalabs is the perfect steward for Geologie’s next phase, maintaining our core philosophy of clinically proven and simple products.”
This transition opens new doors for product innovation and global expansion. With Megalabs operating in over 20 countries and managing 18 manufacturing facilities, Geologie is now positioned for broader market reach.
Looking Ahead: Innovation in Dermatology
Megalabs has made clear that its top priority is dermatological growth through smart acquisitions. The Megalabs Geologie Skincare Acquisition is more than a business deal—it’s a signal of intent. With increased R&D capabilities and international distribution, Geologie is expected to expand further into retail and digital channels under its new leadership.
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