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Perry Ellis International, Inc. (PEI), a prominent global fashion brand, has unveiled the final fragrance in its popular Sky collection—Night Sky. This new scent completes the...
David Beckham has introduced a refreshed look and new scent to his popular Instinct fragrance line, giving the collection a modern, masculine update. Along with the...
Travertine Spa Atelier, the renowned luxury fragrance house, is revolutionizing the perfume industry by developing a new fragrance with the help of artificial intelligence (AI) in...
Aroma360 has partnered with (RED), the organization founded by Bono and Bobby Shriver in 2006 to fight AIDS, for a special collection of popular products. The new...
Fashion and accessories brand Claire’s has officially entered the beauty industry with its exclusive collection, C by Claire’s. This new line of fragrances and body care...
Adidas has launched its Mood-Boosting Collection, featuring a range of fragrances designed to elevate emotions and well-being. The new line not only focuses on mood-enhancing scents...
Skylar, a fragrance brand under Starco Brands, has achieved a significant milestone by winning in the inaugural Scentbird Digital Fragrance Awards. Known for its dedication to...
As the holiday season approaches, fragrance continues to shine as the fastest-growing category in the beauty industry, according to Circana’s annual 2024 U.S. Holiday Purchase Intentions...
TikTok’s recent decision to ban beauty filters for users under 18 has raised significant questions about the future of the app, especially considering its large teen...
Jimmy Choo, in partnership with Inter Parfums, has launched a new fragrance iteration, Man Extreme, a bold reimagining of its original men’s scent. This new fragrance is housed...
