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Aroma360 has partnered with (RED), the organization founded by Bono and Bobby Shriver in 2006 to fight AIDS, for a special collection of popular products. The new...
Fashion and accessories brand Claire’s has officially entered the beauty industry with its exclusive collection, C by Claire’s. This new line of fragrances and body care...
Adidas has launched its Mood-Boosting Collection, featuring a range of fragrances designed to elevate emotions and well-being. The new line not only focuses on mood-enhancing scents...
Skylar, a fragrance brand under Starco Brands, has achieved a significant milestone by winning in the inaugural Scentbird Digital Fragrance Awards. Known for its dedication to...
As the holiday season approaches, fragrance continues to shine as the fastest-growing category in the beauty industry, according to Circana’s annual 2024 U.S. Holiday Purchase Intentions...
TikTok’s recent decision to ban beauty filters for users under 18 has raised significant questions about the future of the app, especially considering its large teen...
Jimmy Choo, in partnership with Inter Parfums, has launched a new fragrance iteration, Man Extreme, a bold reimagining of its original men’s scent. This new fragrance is housed...
Elevai Skincare has launched a groundbreaking three-part hair and scalp care system aimed at addressing thinning hair and follicle loss. The S-Series Root Renewal System includes a...
Weinberg Capital Partners (WCP) has made a strategic move in the beauty sector by acquiring a majority stake in Cosmogen, a leading French cosmetic packaging supplier. The deal,...
L’Oréal has sold two of its iconic skincare brands, Decléor and Saint-Gervais Mont Blanc, to Cospal, a newly-formed French brand builder. The acquisition, which took place in 2024,...
